袁雪老师详解英国艺术管理及相关专业

袁雪老师详解英国艺术管理及相关专业

2021-06-29...

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英国艺术管理及相关专业

University of Leeds 利兹大学
专业名称:MA Culture, Creativity and Entrepreneurship
Faculty of Performance, Visual Arts and Communications


课程大纲:
Semester 1
Compulsory Modules
Research Perspectives 30 Credits Semester 1 & 2
Theoretical Perspectives: Culture, Creativity and Entrepreneurship 30 Credits Semester 1

Optional Modules
Arts Management and Cultural Leadership 30 Credits Semester 1
Cultural Policy: Models and Debates 30 Credits Semester 1

Semester 2
Compulsory Modules
Research Perspectives 30 Credits Semester 1 & 2
Research Project 60 Credits Semester 2

Optional Modules
Individual Project 30 Credits Semester 2
Creative Work 30 Credits Semester 2
Performance and Collaborative Enterprise 30 Credits Semester 2
Critical Debates in Culture and Development 30 Credits Semester 2

雅思要求:IELTS: an overall score 6.5 with not less than 6.0 in each component

University of Manchester 曼彻斯特大学
专业名称:Arts Management, Policy and Practice MA

课程与评估:
All students take two core modules (Arts Management: Principles and Practice, and Cultural Policy) and write a dissertation (15,000 words, or for a practice-based dissertation 8,000-10,000 words plus project documentation). The remaining credits (two or three additional modules) are taken from a range of options including:

Work Placement in an arts organisation

Business Strategies for the Arts (Marketing, Finance and Business Planning)

Creative Learning: Arts, Heritage and Education

Professional Practice Live Project

Subject to availability, modules may also be selected from the MA in Art Gallery and Museum Studies or from elsewhere in the school.

Arts Management Principles and Practice

Cultural Policy

Creative Learning

Professional Practice Project

All modules include a programme of guest lectures and/or practical seminars by experienced professionals based in cultural institutions in and around Manchester
语言成绩:An overall grade of 7.0 (with a minimum writing score of 7) in IELTS

King's Collage of London 伦敦大学国王学院(KCL)
专业名称:Arts & Cultural Management

课程设置:
STRUCTURE OVERVIEW
Arts & Management (examines the relationship between art and management)
Cultural Management: The Experience (with sessions delivered by leading arts and cultural practitioners)
Research Project: Critical Approaches (investigates what constitutes research in and through the arts, and how to conduct research)
Dissertation or Arts-based Research Project
Youth Subcultures
Inside Today's Museum
Cultural Policy
Transnational Screen Production
Internationalism and Cultural Diplomacy
Gender, Media and Culture
Transmedia Storytelling
Fashion, Culture and Society
Visual Culture
The Aesthetic Economy and Aesthetic Markets
Ontologies of Digital Media
Digital Industries and Internet Culture
International Heritage - Politics, Policy and Practice
Towards Tomorrow's Museum
Theatre Works: Writing, Memory, Labour
Cultural Markets
Culture and the City
Music and American Culture
Readings in the Music Business
The Social Life of Big Data
Digital Culture and Political Protest
语言要求:雅思7.0 overall; minimum 7.0 in Writing & Reading, 6.5 in Listening & Speaking

University of Southampton 南安普顿大学
专业名称:MA Fashion Management
课程设置:
Luxury brands are one of the fastest growing areas of global business. This course is designed to provide participants with the theoretical knowledge and practical skills required to succeed in the management of complex, luxury brands. It develops an appreciation of how luxury brands have evolved over time and place, and introduces the material, symbolic and experiential dimensions of luxury.

Building upon the principles of creating and developing luxury brands the course explores a range of premium industries including fashion, perfume and jewellry, the finest hotels and exclusive clubs, yachts and high-end automobiles.

The course provides a comprehensive grounding in luxury brand equity, portfolios, co-branding, brand extensions and the management of brand heritage, and culminates in the strategic management of the business of luxury.

Contemporary Issues

Entrepreneurship

Digital Marketing Communications

Global Marketing

Digital Cultures

Interpreting the Language of Design

语言要求:IELTS score of 6.5 overall with 6.0 in reading and writing and a minimum of 5.5 in speaking and listening

专业名称:MA Global Media Management
课程设置:
Global Media Management studies the latest research on global-mobile or ‘mobal’ cultural practices - the ways communities use ‘mobal’ media and are used by state and corporate interests. We look at selfies and subjectivity, surveillance and sousveillance. WSAgmm explores the global technologies that structure ‘mobal’ media, and that you will have to manage. We look at apps and APIs, software and standards.

Global Media Management investigates the new forms of content that can work in a ‘mobal’ world. We interrogate micro language and ‘mobal’ publishing, conversations and ‘content relationships’. We believe that by the end of the course our students have the analytical, strategic and practical understanding necessary to steer an organisation’s mobile media management development.

Possible career destinations include:

Digital Strategist
Social Media Manager
Community Manager
Media Planner
Advertising Account Executive
Brand Manager
Digital Marketing Executive
Content Strategist

语言要求: IELTS score of 6.5 overall with 6.0 in reading and writing and a minimum of 5.5 in speaking and listening

University of Newcastle 纽卡斯尔大学

专业名称Arts, Business and Creativity MA
课程介绍:
This course provides an entrepreneurial education for creative graduates aiming to start, develop and manage a business or be a freelancer in a creative industry. It has been created by Newcastle University Business School in collaboration with the School of Arts and Cultures and key stakeholders from the creative industries.

Professional skill development
On a professional level, you will develop applied skills in:

the formulation of business, marketing and promotional plans suitable for use within the creative industries
the development and application of advanced management tools and techniques to support profitability, sustainability, and growth within the context of commercially creative work
decision-making, critical thinking and an ability to act autonomously in planning and implementing projects at a professional level
strategic and creative thinking, recognising the need for change and the ability to proactively manage this change
Since entrepreneurship education needs to be experiential, there is a significant practical element to the course, including starting up an enterprise, acting as a consultant in a creative business and working with practitioners across the sector.

语言成绩:雅思6.5 单项不低于6.0  

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